Boutique event studio — Miami & Washington DC

Creative people make the work. We make the room.Event production and facilitation for creative people — Miami, Washington DC, and beyond.

Querida Parchita Studio produces multi-day, multi-venue experiences. We own events end to end, and we build the tools that make them smarter.

Con intención
What we do

Three ways we make an event run.

Most studios do one. We hand you the whole arc — the show on the floor, the person holding the room, and the systems underneath that keep it from falling apart.

Production

Run-of-show and program design, talent and partner liaison, team selection and training, and day-of coordination. Multi-day, multi-venue, multi-stakeholder — the complicated kind.

Facilitation

The room being ready for you. On the day, we MC panels, host dialogue among community leaders, and keep the energy honest — so every person who walks in feels expected.

Operations Design

The unglamorous half, built to last. Onboarding systems, performance dashboards, and lightweight AI tools — from ticketing analysis to companion apps and training platforms.

In their words

“Her confidence and enthusiasm were palpable, transforming the energy in the room. Her presence encouraged robust discussions and inspired attendees to participate actively. Isa brings this infectious joy, energy, and ease to every situation. She is a natural leader and a deeply passionate, generous colleague with a gift for fostering community.”

Sky SitneyDirector, DC/DOX Festival

“Any event like a film festival will have many moving parts and unexpected surprises, and Isa was a solid rock throughout the entire weekend—leading volunteers, interfacing with panelists & venue staff, and managing the venue’s A/V needs—the entire leadership team knew she had the program handled, and I’m thankful for the delightful experience of working with such a kind and thoughtful woman!”

Claire SeatonOperations Manager, DC/DOX Festival

“It was a pleasure to have Isa as my manager during the 2025 DC/DOX Film Festival. Overseeing three rooms is no small task, but Isa made it look effortless. Her great communication was the backbone of the entire operation. She proved to be a tremendous advocate for her teams, proactively securing the resources and information we needed to function smoothly and successfully.”

Gaia JacobsTheatre Manager, DC/DOX Festival

“You would be lucky to have Isa on your team! Whatever Isa puts her mind to, she delivers above + beyond on. Isa is incredibly determined and has a team-first mentality.”

Ben SchechterDirector, What The Dance

“Isa’s ability to connect with people and create a positive learning environment was remarkable. It was a joy to work with her, and I highly recommend her for any future work opportunities.”

Juan ReynosoStudio Manager, Salsa With Silvia

“Thank you for pushing me to make the decisions that were ultimately the right ones.”

Arathi Govind, Ph.D.Program Manager, The Redford Center
Selected work

Rooms we've built.

A panel on stage at the DC/DOX Reality Check Forum
Festival Production Reality Check Forum

The flagship. We run the forum track of a four-day documentary festival in Washington, DC — 27 sessions across three venues, a team of 18, and an AI-built dashboard that turned three years of ticketing into scheduling decisions.

Washington, DC · 2024–present
Community members in conversation at a Pana Social Miami Connectors meet
Community Series Pana Social

A recurring community-partner series in Miami. The studio produces; the floor gets facilitated in real time — bringing local organizers into one room and keeping the conversation moving.

Miami · recurring editions
A styled lounge at the Motion Social Miami Music Week event
Production + Systems Motion Social

A Miami Music Week event at Forma for 80+ residents and attendees, with a companion AI app. Now building the company's internal training and event-operations platform to ready it to scale.

Miami · 2024–present
Isabella Martinez-Aleman, founder of Querida Parchita Studio
Why "Querida Parchita"

We are all reaching for something.

For me it was the passionfruit — the parchita — hanging high up the wall of my back garden as a kid. Your parchita is the thing that leads you toward joy, or liberty, or justice. We build the rooms where people reach for theirs.

Have a room that needs building?

Tell us what you're producing. First call is free, and it's the fastest way to find out if we're the right studio for it.